16 October 2025 – Play’n GO invites players underwater in Bubblin’ Riches, a 6x4 slot where golden coins and greedy fish collide for submerged surprises. Set in a playful underwater reef, Bubblin’ Riches brings a burst of colour and charm to the reels. At the heart of the action is a bloated Goldfish with a hoarding habit – every Coin Scatter that lands could feed its fortune, or set off a surprise payout. As part of Play’n GO’s expanding roster of quirky, character-led games, this release turns Hold & Spin mechanics into something far more unpredictable, with a visual flair that brings every coin flip to life. Bubblin’ Riches thrives on suspense and spectacle. Players can trigger Lock’n Gold by landing six Coin Scatters – launching a sticky respin feature where coins flip to reveal multipliers up to 10x, and a full screen secures an instant 500x win. Meanwhile, the towering coin stack above the reels is more than just a visual gag: it can burst at any moment, showering players with jackpots up to 1,000x. For those chasing longevity, Reward Spins introduce sticky Wild Multipliers and up to 65 spins – all anchored by a spinning prize wheel. Fans of whimsical, visual-forward slots like Hugo Carts or Nyjah Huston – Skate for Gold will find plenty to love in Bubblin’ Riches. Its character-first design and surprise-based mechanics align with Play’n GO’s wider focus on entertainment, while the bubbling tension of the Goldfish jackpot stack introduces a fresh twist to classic features. Magnus Wallentin, Games Ambassador at Play'n GO, said: “Bubblin’ Riches builds anticipation in every spin, with a charming visual twist. It’s a playful example of how we blend innovative mechanics with entertainment value.” This light-hearted slot blends humour, excitement, and vivid visuals – perfect for players looking to dip into something refreshingly different.

9 October 2025 – Play'n GO breathes new life into ancient Chinese mythology with Bao Shi, a visually striking 5-reel slot centred around the mythical Lion God, Lioras. Set amidst mist-shrouded mountains and long-forgotten temples, Bao Shi beckons players to release Lioras from an ancient spell cast by a malevolent warlord, bringing prosperity to those brave enough to beat the drums of destiny. Players engage with ornate symbols and mystic Drum symbols that pulse with life, creating immersive gameplay wrapped in cultural authenticity. Bao Shi promises not only engaging storytelling but substantial rewards through its innovative gameplay mechanics. The standout Lioras Blessings feature spontaneously graces the reels, transforming symbols into Coin Wilds with generous multipliers, visually elevating the experience and boosting win potential. Meanwhile, the Free Spins feature intensifies anticipation, activated by resonant Gong symbols; three or more Gongs summon up to fifteen Free Spins enhanced by upgraded Lioras symbols and additional Coin Wild multipliers. The deeper the drumming echoes, the richer the rewards become, ensuring each interaction harmoniously aligns with the tale of prosperity. Bao Shi joins Play'n GO's esteemed catalogue of narrative-driven, culturally resonant titles like Imperial Opera and Celebration of Wealth, offering players an enriched experience that blends compelling narratives with sophisticated gameplay. Magnus Wallentin, Games Ambassador at Play'n GO, said: "Bao Shi immerses players in ancient Chinese legends with unmatched authenticity and rewarding gameplay. The Lioras Blessings and Free Spins features offer meaningful interactions directly tied to the slot's captivating narrative, ensuring a memorable experience for all players." Bao Shi offers a visually splendid, culturally immersive experience, captivating players with a compelling narrative woven seamlessly into rewarding gameplay. Fans of intricate storytelling and innovative slots will find Bao Shi an unmissable addition to their gaming collection.

In a historic milestone for the Swedish gaming giant celebrating its 20th anniversary year, Play’n GO partners with Genting to bring its games into land-based casinos for the first time 3 October 2025 – Play’n GO, the world’s leading casino entertainment provider, has today announced that its market leading portfolio of games is live in land-based casinos for the very first time in the company’s storied 20-year history. The launch of Play’n GO’s games into land-based casinos is the product of an in-depth partnership between the Swedish company and global gaming giant Genting. BOOM Slots, a new cabinet developed exclusively for Genting properties sees an initial batch of 13 Play’n GO titles making their land-based debuts, including the world’s most played online slot games Rich Wilde and the Book of Dead, Reactoonz, Honey Rush 100 and Buildin’ Bucks. Play’n GO’s games have been live in the land-based sector in the United Kingdom at Genting’s iconic Resorts World Casino in Birmingham for more than six months during trials. Rollout now accelerates to Genting’s more than 30 casino properties across the UK, including London’s largest casino, Genting Stratford, with the full rollout, featuring an initial batch of 13 Play’n GO games, scheduled for completion in December. Genting is one of the world’s largest land-based casino operators with its premium properties stretching from Las Vegas to Malaysia. From its origins in building casino games for mobile phones prior to the invention of the smartphone, today Play’n GO is one of the leading providers of entertainment to the casino industry, with more than 400 premium game titles available with operators in more than 35 regulated jurisdictions. Johan Törnqvist, Chief Executive Officer and Co-Founder of Play’n GO, commented: “This is a historic day for Play’n GO and the culmination of a vision that both Genting and Play’n GO share – to bring the best of online casino content and features to casino floors worldwide. “Play’n GO’s mission is to ‘create innovative and entertaining gaming experiences everywhere’. We are excited to expand the definition of ‘everywhere’ to include land-based casinos for the first time. “The vision for our new land-based business is distinctly Play’n GO flavoured – ambitious, innovative, and meticulously planned to meet the business challenges and opportunities of the future. We think there is an opportunity for 10s of thousands of cabinets featuring Play’n GO content globally. “Genting have been a brilliant partner throughout this project and we’re looking forward to working closely with their fantastic teams to build on this initial UK-facing rollout to ensure it's a success.” Stuart Armstrong, Product Director at Genting added: “Differentiation in a crowded land-based casino sector is vital. The launch of our new and exclusive BOOM slots product gives Genting a compelling gaming experience that no other casino can offer. “Play’n GO’s reputation in the industry is second to none, and through this partnership we’ve been able to witness firsthand their agility and innovation to help bring this product to life. “We know from our trial period that Play’n GO’s well known online casino content is attractive to players in land-based spaces too and we can’t wait to roll this out to all of our UK properties soon.”

2 October 2025 – Play’n GO continues to evolve its Dead series with Fate of Dead Blitzways™, a thrilling new take on cascading cluster slots set in the mysterious chambers of Ancient Egypt. Fate of Dead Blitzways™ invites players back into the ancient world with a bold new entry in the fan-favourite Dead series. This time, the journey is layered with cascading reels and dynamic Wilds that transform with each win. With its lavish setting, familiar artefacts, and atmospheric soundscape, Fate of Dead Blitzways™ offers a fresh perspective on a revered theme, building on the rich legacy of games like Legacy of Dead and Scroll of Dead. This is no ordinary tomb raid. Cluster-based wins trigger cascades, with symbols falling into place for more chances to score. With each win, Wilds are created – used Wilds upgrade into Multiplier Wilds, intensifying gameplay with every spin. Free Spins introduce Sticky Wilds that remain for the round’s duration, turning each bonus spin into a suspense-filled experience. This design reflects Play’n GO’s commitment to rich, replayable entertainment. Fans of the Dead series will feel right at home. From the mystical setting and iconic symbols to its high-energy pacing, Fate of Dead Blitzways™ ties together the familiar and the new. Its shared DNA with Tomb of Gold Blitzways™ will appeal to players who enjoy varied reels and evolving gameplay mechanics. Magnus Wallentin, Games Ambassador at Play'n GO said: “Expanding the Dead series with Blitzways™ opens the door to fresh possibilities while preserving everything players love. It’s a meeting point between legacy and innovation.” A bold step into ancient mysteries, Fate of Dead Blitzways™ will captivate fans of the series and newcomers alike.

25 September 2025 – Play’n GO introduces Bullion Xpress, a Western-themed slot where players chase fortunes aboard a mythical train, guided by chance and the relentless pursuit of wealth. Bullion Xpress invites players to an enigmatic land where steam and steel reign supreme, and a legendary locomotive thunders through dusty landscapes on rails of fate rather than steel. Combining steampunk aesthetics and a touch of Western charm, Bullion Xpress offers both visual splendour and compelling gameplay, setting the stage for players eager to test their luck on the ever-moving rails of destiny. Bullion Xpress engages players with innovative features such as the M-Counter, which cleverly aggregates multipliers from landed symbols, amplifying potential winnings significantly. The game excels in keeping momentum high, even on non-winning rounds, with Fortune Frenzy turning quiet spins into lucrative surprises, rewarding persistence and timing. Additionally, Bonus Blitz transforms gameplay with expanded reels and interactive carriages, directly tying player choices to tangible rewards, amplifying excitement and engagement. Fans of Play’n GO’s richly detailed, narrative-driven slots such as Colt Lightning Firestorm and Golden Colts will appreciate Bullion Xpress’s similarly immersive experience. With its mechanical grandeur, Western-themed visuals, and a sophisticated narrative, the slot offers a familiar sense of depth and complexity, particularly appealing to players who enjoy combining strategic gameplay with visually rich storytelling. Magnus Wallentin, Games Ambassador at Play'n GO, said: "Bullion Xpress encapsulates everything Play’n GO stands for – visually stunning, feature-rich gameplay that rewards strategic play. The Bonus Blitz and Fortune Frenzy features exemplify our commitment to innovation, providing dynamic ways for players to engage and win." Bullion Xpress promises to captivate both seasoned players and newcomers with its sophisticated mechanics, intriguing narrative, and high-stakes gameplay – all aboard for fortune.

In another first for the gaming giant in its 20th anniversary year, Play’n GO has extended its brand to the world of fashion with the drop of its first premium collection now available on playngoshop.com 24 September 2025 – Play’n GO, the world’s leading casino entertainment provider, has today announced that the next extension of the globally recognised brand, Play’n GO Shop, is now live.    The new fashion brand, Play’n GO Shop, launches with a curated and bespoke capsule collection called ‘Gear Up and GO’ that features classic characters and games titles from Play’n GO’s industry-leading portfolio of intellectual property.    Play'n GO fans can expect regular drops of both wearable and collectable items to coincide with seasonal changes, major game launches, retrospective items, music collaborations and more.    Ebba Arnred, Chief Marketing Officer of Play’n GO, said: “Play’n GO is an entertainment brand that lives at the intersection of gaming, music and fashion. The launch of Play’n GO Shop is the perfect complement to our other brand assets.  “The connection between music and fashion is well known – both are powerful expressions of identity and creativity and have long been a driver of cultural relevance.  “With Play’n GO Shop now taking its place alongside our rapidly growing Play’n GO Music brand, our characters and games will now have further room to reach new audiences.  “We couldn’t be more excited about Play’n GO Shop and have big plans for the future – the sky is truly the limit. And to all of those Play’n GO fans who email us every single day asking where they can buy a Garga...stay tuned!”    Play’n GO’s previous brand extension, Play’n GO Music, launched in late 2023. Artist collaborations on both in-game and bespoke music, in addition to driver playlists with the MoneyGram Haas F1 Team, have seen hundreds of thousands of views and streams across YouTube and Spotify to date. Major projects such as recording the in-game music for Play’n GO’s title Hugo Legacy  live with the Czech National Symphony orchestra garnering both award-wins and significant acclaim within the industry.    To find out more about Play’n GO Shop, please visit www.playngoshop.com

18 September 2025 – Play’n GO throws the switch on Lab of Madness It’s a Wild!, a gothic comic-inspired slot that surges with strange science and surprise. Players join the unconventional Dr Frankenstein as she attempts to jolt her patchwork Monster to life in a lab where every pull of the lever sparks new possibilities. Inside her shadowy castle laboratory, the eccentric doctor – equal parts brilliant and bizarre – is moments away from success. Lightning dances across Tesla coils, strange bulbs flicker with colour, and each spin builds towards a shocking breakthrough. At the centre of the chaos is the Monster Wild. It’s not just a symbol – it’s a scene-stealer, shifting positions, stretching across reels, and multiplying wins with raw energy. These Wilds can even combine their powers, filling the screen with movement and mayhem. Add to that a Power Up feature that delivers sudden prizes, and a Free Spins mode where stacked effects can keep the game alive with electricity – and the result is a slot packed with spark. The visual style draws inspiration from retro horror comics, fusing dramatic shadows and hand-drawn details with neon bursts. The monochrome lab, oversized coils, and lively symbols create a world that’s both eerie and entertaining. Magnus Wallentin, Games Ambassador at Play’n GO, said: “Lab of Madness It’s a Wild! gave us a chance to mix sharp design with surprising features. It’s got humour, heart, and just enough madness to keep players coming back for more.” Between quirky characters, energetic gameplay, and a fresh twist on a classic tale, this is one experiment you’ll want to see through to the end.

11 September 2025 – Play’n GO heads skyward with Rosy Orbit Treasure Turn™, a radiant slot where gravity is optional and innovation is key. A mysterious princess, a faithful fox, and a cherished rose – Play’n GO blends character-driven charm and fresh mechanics in Rosy Orbit Treasure Turn™. Set on a tiny, enchanted planet spinning through the cosmos, this 5x5 cascading slot introduces a whimsical new character through narrative-led gameplay. While the storyline gently evokes fables of solitude and curiosity, it’s the inventive Treasure Turn™ mechanic that keeps the reels in motion. The signature Treasure Turn™ feature rotates the entire reel 90 degrees counter-clockwise after a win, sliding symbols into new positions before cascading continues. This unusual twist opens unexpected opportunities with each move, especially when large 2x2 symbols drop in. These oversized icons don’t just take up space – they crush smaller symbols beneath them to build multipliers, combining narrative weight with mechanical purpose. Occasional meteor and starfalls bring Wilds and destruction to the reels, offering controlled chaos that suits the game’s dreamlike setting. Fans of Play’n GO’s more character-led stories – like the Moon Princess or Tales of Asgard series – will find a similar tone here. Yet Rosy Orbit Treasure Turn™ is its own creation, with its gentle pace and cosmic visuals complementing the more strategic gameplay of its cascading feature. Magnus Wallentin, Games Ambassador at Play'n GO, said: “We’re always exploring new ways to enhance gameplay, and the Treasure Turn™ mechanic lets players engage with the slot world in a more dynamic, spatial way. It’s an entirely fresh spin – quite literally!” Play’n GO has delivered a poetic yet potent game where movement, story, and design orbit one another seamlessly.

4 September 2025 – Play’n GO deepens its mythological portfolio with Rise of Olympus Extreme, a supercharged follow-up to one of its most enduring grid slot titles. Following the popularity of the original Rise of Olympus, this new release expands the celestial stakes with enhanced mechanics and visual polish. Returning players will reunite with the mighty trio – Hades, Poseidon, and Zeus – who now command more formidable powers in a refined 5x5 cascading grid. With a maximum potential win of 15,000x the player’s bet and high-energy gameplay, Rise of Olympus Extreme harnesses divine wrath and reward in equal measure. The game’s signature Hand of God feature returns with added punch, activating random modifiers depending on the ruling deity. Players can witness symbol transformations, wilds added to the grid, or entire sets removed – building tension between spins. A dynamic multiplier now escalates with every cascade, and fully clearing the grid unlocks an instant payout worth 20x the total bet – multiplied again by the active multiplier. The Wrath of Olympus feature remains a core mechanic, now supercharged to deliver a powerful trio of effects in sequence, followed by player-chosen Free Spins with up to x1000 multipliers. Every mechanic underlines Play’n GO’s commitment to rich gameplay layered with choice and spectacle. This release builds directly on the legacy of the original Rise of Olympus – one of Play’n GO’s most celebrated grid titles – and sits alongside Gates of Troy and Divine Showdown in its mythological canon. Players drawn to grid-style games with narrative depth and escalating rewards will find Rise of Olympus Extreme both familiar and fresh. Magnus Wallentin, Games Ambassador at Play’n GO , said: “Rise of Olympus has always been a fan favourite, and with Extreme, we’ve turned the dial on every aspect – bigger multipliers, deeper features, and more strategic choice. It’s a game worthy of the gods.” Mythology meets momentum – Rise of Olympus Extreme delivers a thunderbolt of innovation for grid slot fans.

2 September 2025 – Play’n GO returns to its molten jungle realm in Fire Toad 2 – the long-awaited sequel to the 2021 fan-favourite slot. With evolved mechanics, transformative features, and a fresh layer of visual polish, Fire Toad 2 builds on its predecessor’s charm while igniting new paths to amphibious fortune. The volcanic pools have reignited, and the fire-backed toads are ready to evolve once more. Set across five reels and boasting 1,024 payways, Fire Toad 2 centres on the metamorphosis of its radiant reptilian cast. Players will witness shifting symbols, unexpected splits, and fiery finishes as they tap into ancient, bubbling energy. Designed for those who enjoy impactful decisions and visually engaging play, this sequel introduces the Inferno Spins mechanic – a final burst of action where locked Toads on glowing Golden Lilypads can split for a dramatic finale. The Toad Upgrade feature, triggered by landing two Scatters in the base game, reinforces the theme of evolution, powering up symbols mid-spin for greater potential. Fire Toad 2 also features a choice of two Free Spins modes: players can either build momentum through a longer upgrade trail or begin at peak transformation with fewer spins and only the most rewarding Toads in play. In either mode, reel three is always lit with active Golden Lilypads, enhancing symbol combinations. This sequel deepens the rich world of the original with vibrant artwork, layered animations, and a narrative of growth. From glowing lily pads to crowned fire-frogs, every detail supports the game’s theme of fiery transformation. Magnus Wallentin, Games Ambassador at Play'n GO, said: "We wanted to take what made Fire Toad stand out and turn up the heat – literally. Fire Toad 2 rewards fans of the original with deeper features and more ways to play. Inferno Spins are a real standout." With evolved features, stunning visuals, and a familiar yet fresh identity, Fire Toad 2 delivers a game experience that’s both powerful and playful.

1 September 2025 Building trust and guaranteeing the highest levels of security is now table stakes if you want to have a regulated market presence, says Rune Ören Skarphagen, Head of Security & Privacy at Play’n GO. For iGaming businesses up and down the value chain, trust is perhaps the most important strategic asset. Without it, everything else very quickly falls apart. As the Head of Security at Play’n GO, the world’s leading supplier of casino entertainment products to regulated markets, it’s my job to maintain and strengthen this trust with both our partners and the end users. We understand the significance of trust better than most. Gambling is an industry built upon rapid data flows. It’s also one where users value privacy and security extremely highly. That’s a challenging backdrop against which we must also build trust and deliver large volumes of content to hundreds of partners across dozens of regulated markets. Of course, Play’n GO has never taken the easy route. When we talk about our commitment to building a sustainable future for iGaming, security is an essential part of this. Security and licensing We’re active in more than 35 regulated jurisdictions around the world, and we’ve spotted an increasing trend among them. Security, in many different forms, is now an explicit expectation of the licensing framework in a growing number of markets. This makes absolute sense. A licence is only as strong as the security provisions underpinning it, and if regulators cannot be sure that players’ data is protected and systems are robust, then the rest of the conversation soon becomes irrelevant. Europe’s GDPR has clearly been a catalyst, not just within the bloc, but in fact across much of the world. Regulators in Europe, North America, South America and beyond now demand demonstrable compliance with data protection rules, breach notification protocols and secure hosting standards. Many require the appointment of dedicated data protection officers. These are no longer optional, or sales talking points, but rather prerequisite for market access. No operator, supplier nor B2B partner can expect to build a lasting footprint in regulated gambling without being able to show, transparently and consistently, that their security framework not only meets but exceeds these obligations. Smart business, not box ticking So, how do we go about meeting these standards? The first step is internal policies, including protocols that must be put into place. But this is as much about fostering a culture as it is meeting specific requirements. As we’ve seen in regulated jurisdictions around the world – with the UK, Sweden and the Netherlands being just three recent examples – there’s a clear shift both in the rules we must operate under and the public sentiment towards our industry. This is why we’ve always felt box ticking can only take you so far. Instead, we’re cultivating a mentality that puts security, data protection and sustainability at the heart of everything. We call it Trust by Design, and it extends well beyond our security measures and technology. It involves thinking about trust at every stage of the process, from the beginnings of game design, through development, marketing and roll-out to operator partners. It’s also a question of demonstrating that our understanding of trust goes beyond keeping a player’s data safe. A big part of why Play’n GO has become such a trusted name in our sector is because we’re not afraid to take action on key issues we think are important. Our decision to never build so-called Bonus Buy mechanics into our games is one example. We’ve conducted extensive research that shows both the public and slot players believe Bonus Buys to be an exploitative and unsustainable feature. Can they be extremely profitable? Of course. But we’re aiming at something bigger and longer-term than a GGR boost for the next quarter, as we’ve consistently shown over the last 20 years. Our recent decision not to supply our games to sweepstakes casinos in the US is another example. We firmly believe that these casinos are threatening the fantastic work we’ve seen across the country by regulators to introduce frameworks that provide for security, data and player protection. And we don’t want to play any role in that. At Play’n GO, everything we do is built with data protection and security at its core. We see Trust by Design not only as a framework but as a philosophy. It’s why players choose our 400+ games, why operators rely on us as a partner and why regulators know we take our responsibilities very seriously   To find out more about Play’n GO, please visit www.playngo.com    This article originally ran on 5Star iGaming Media, To read it there, click here .

29 August 2025 – Play’n GO, the world’s leading casino entertainment provider, has been shortlisted in two categories at the prestigious Corporate Star Awards that recognises teams from global industries that are fueling success across ESG (Environmental, Social and Governance) requirements. This marks the second consecutive year that the Swedish gaming giants have been shortlisted. The the company will now rival the likes of Sony, Techex, Irdeto, Allona Fibra and Accedo in the running for the 2025 excellence in ESG reporting award. In the ‘trailblazing carbon reduction’ category, Play’n GO is shortlisted alongside global giants Tata Communications, Sony, the BBC, and Globo, amongst others. Play’n GO is the only company from the global gambling industry shortlisted at these vital awards. The nominations come shortly after Play’n GO released its second annual sustainability report, that provides comprehensive insights into the company's environmental initiatives, social impact, and governance practices, and showcases Play'n GO's commitment to reducing its carbon footprint, promoting diversity and inclusion, and maintaining high ethical standards throughout its operations. The Corporate Star Awards recognises organisations that go above and beyond in their commitment to ESG practices, setting a benchmark for corporate responsibility. Play'n GO's inclusion among the shortlisted companies underscores its position as a global leader in the iGaming industry and its dedication to sustainable business practices. Vanessa Bjorkbacka, Director of CSR at Play’n GO , said: "Our nominations for two corporate star awards is confirmation that our unwavering commitment to sustainability and responsible business practices is leading our industry to a better place. “Environmental sustainability, to choose just one facet, is critically important to everyone at Play’n GO and is increasingly of importance to our customers when choosing partners. This is clearly good for our business, and good for the planet too. We are proud to be leading this movement in the global gaming industry, and this is just the start.” To find out more about working with Play’n GO’s CSR and ESG initiatives, and to view our CSR report, please visit https://www.playngo.com/csr . For more information on the Corporate Star Awards, please visit https://www.corporatestarawards.com/live/en/page/home .