Play’n GO Buck the Trend with Doom of Egypt Release



Play’n GO have unleashed the power of ancient Egypt in their latest slot release today, Doom of Egypt.


The game has an Egyptian theme, a very popular setting for titles in slot gaming, and is also a theme that Play’n GO have used to create some very successful titles including Legacy of Egypt, which won the AskGamblers Slot of the Year Award in January (as voted for by slot players)


As with all of their games themed around mythology, the game takes great care to remain faithful and respectful to its source material, in this case with detailed art and depictions in its symbols and reel design.


The game has already seen great success as an exclusive launch with a select number of casinos including Kindred and Tipico. Following the positive reaction from players, it is tipped to do even batter following today’s general release.


The release of Doom of Egypt comes hot on the heels of their innovative Honey Rush title released last week, and it seems they have foregone the release of a Halloween slot, as is the custom for this time of year.


This is a bold move and also speaks to Play’n GO’s reputation in the market that they don’t feel they have to put out a themed slot to try and capitalise on the holiday market, trusting the quality of their planned releases this time around.


CEO Johan Törnqvist had this to say on the matter:


“Honey Rush and Doom of Egypt are two great games that we knew the market would react to.


Rather than rushing out a game at this time of year for the quick holiday win, we’re putting more durable, longer-lasting titles out into the market that will do just as well and have a longer shelf life.


There’s a place for themed games and always will be, but we’re not going to force it. If we come up with a great game for the holiday, we’ll put it out, but we have plenty of titles that everyone will love no matter what time of year!”






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