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06Sep

Betfair selects Play’n GO to provide play-for-fun casino games for Canada

6th September, 2012 - Strictly aimed at the Canadian market,  BetfairCasino.net  is a new offering from Betfair, which will be used to drive awareness and consideration for Betfair's Casino Brand in one of the world's largest online casino markets.  Betfair selected Play'n GO to provide the complete casino content for the site that will go live in a near future.

"Betfair is and has always been a pioneering brand. We researched a number of games providers for BetfairCasino.net and Play'n GO was the clear winner. Play'n GO games and their attention to providing superior, unique gaming experiences are an excellent fit with our brand," said Ashley Chase, Games Product Manager, Betfair.

Robert Skogh, Business development Director at Play'n GO commented; "We are happy to be selected to provide Betfair with our complete casino content for this unique project. The games can only be played for fun but players still have to log in to play. We look forward to a successful cooperation and a long-term partnership with Betfair"

Play'n GO is a gaming specialist and leading developer of smart systems and content especially designed for performance on mobile phones, tablets, game terminals and websites. Play'n GO independent E-gaming Platform – EGP delivered with a complete and comprehensive back-office gives operators a unique foundation to tailor their offerings. Play'n GO is a trusted business partner, ensuring its clients are equipped with superior back-office administration tools for surveillance & marketing in addition to premium gaming content that fun-seeking players can enjoy virtually anywhere.

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